From: Zika virus public health crisis and the perpetuation of gender inequality in Brazil
 | Busdoor | Poster | Brochure | Folder | Infographic | Radio jingle | Billboards | Radio ad | TV ad | Post | Total |
---|---|---|---|---|---|---|---|---|---|---|---|
Panel A | |||||||||||
 Institution | |||||||||||
  Minas Gerais State (MG) | 0 | 1 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
  Pernambuco State (PE) | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 3 |
  Ministério da Saúde | 2 | 8 | 2 | 5 | 2 | 5 | 3 | 0 | 9 | 32 | 68 |
  Belo Horizonte | 0 | 1 | 1 | 4 | 0 | 0 | 0 | 0 | 0 | 0 | 6 |
  Recife | 0 | 3 | 0 | 4 | 0 | 0 | 0 | 6 | 1 | 0 | 14 |
Total | 2 | 14 | 3 | 16 | 2 | 5 | 3 | 6 | 11 | 32 | 94 |
Panel B | |||||||||||
 Messagea | |||||||||||
  Eliminate standing water | 2 | 12 | 3 | 16 | 1 | 5 | 3 | 6 | 11 | 20 | 79 |
  Personal protection against bites | 0 | 3 | 2 | 7 | 1 | 0 | 0 | 0 | 4 | 0 | 17 |
  Special care during pregnancy | 0 | 4 | 2 | 5 | 1 | 0 | 0 | 0 | 4 | 0 | 16 |
  Information about Zika Symptoms | 0 | 1 | 3 | 10 | 1 | 0 | 0 | 0 | 2 | 4 | 21 |
  Seek health care | 0 | 5 | 2 | 7 | 0 | 0 | 0 | 0 | 2 | 1 | 17 |
  Pregnancy counseling | 0 | 3 | 1 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 6 |
  Codom use or contraception | 0 | 0 | 1 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
  Microcephaly | 0 | 5 | 2 | 3 | 1 | 3 | 0 | 0 | 5 | 3 | 22 |
  Otherb | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 5 | 7 |
Total | 2 | 34 | 16 | 52 | 5 | 9 | 3 | 6 | 28 | 33 | 188 |
Panel C | Â | Â | Â | Â | Â | Â | Â | Â | Â | Â | Â |
 Main perceived audiencec |  |  |  |  |  |  |  |  |  |  |  |
  General public | 1 | 5 | 2 | 3 | 1 | 4 | 1 | 3 | 4 | 24 | 48 |
  Person responsible for household | 1 | 4 | 0 | 9 | 0 | 1 | 2 | 3 | 3 | 8 | 31 |
  Women | 0 | 5 | 1 | 4 | 1 | 0 | 0 | 0 | 4 | 0 | 15 |
Total | 2 | 14 | 3 | 16 | 2 | 5 | 3 | 6 | 11 | 32 | 94 |